Cookies2026 prices · websites and web apps
How much does a website cost?
A showcase site runs from €500 to €5,000, a web application from €10,000 to €100,000 and up. Before comparing quotes, know which of the two you are buying: ranges, running costs and the right model, no detours.
Estimated quote: Pages and contact form, Custom design, Catalogue and online payment, Client area and accounts. Range: €26,000 → €40,000 (Web application).
Our published ranges
Four project types, four budgets.
From a single presentation page to a subscription platform, the gap is one to two hundred. Place your project on this ruler first: it is the first thing any serious quote does.
- €500 → €5,0001 to 2 weeks
One-page / showcase site
landing page, freelancer site
- €3,000 → €15,000
E-commerce site
custom WooCommerce / Shopify store
- €10,000 → €40,0006 to 8 weeks
Internal web application
HR tool, dashboard, intranet
- €25,000 → €100,000 and up8 to 12 weeks
SaaS / complex web application
multi-tenant platform, marketplace
At OTTOPILOTE, a website starts at €600 (published plan). For SaaS, a tightly scoped MVP starts at €12,000: details on our dedicated page.SaaS cost →Mobile app cost →
A free, capped quote
A human reply within 24 business hours, based on your brief.
Payment per delivered stage
Scope and milestones agreed before development starts.
Rights assigned in writing
Source code, access and documentation handed over at delivery, once the project is paid.
30 days of fixes included
Then an optional support plan, quoted separately, or a handover to your team.
Which one are you buying
Website or web application: two products, two budgets.
The same question hides two very different products. Naming yours is the first step of any quote.
Showcase site
An online presence
It presents your business: pages, content, a contact form. It informs, reassures and converts, but it does not “do” anything. The difficulty lies in design and content, not in the technology.
Web application
A tool that does the work
Software in the browser: user accounts, data, business logic. It replaces spreadsheets, runs processes and takes payments. The difficulty lies in business rules and integrations.
The line blurs in two cases: e-commerce, a “site” with payments, stock and customer accounts, technically an application; and B2B SaaS, an application sold by subscription. That is where quotes diverge the most.
What changes the price
Five drivers explain almost everything.
They explain most of the gap between two quotes. Check yours before comparing anything.
01Features and complexity
The first driver. A contact form takes an hour, a booking engine with payments takes weeks. Every screen, role and business rule adds days of work.
02Custom design or template
A well-chosen template is enough for a showcase site at a few hundred euros. A custom design (identity, mockups, animations) multiplies the budget by three to five, and it shows.
03Integrations
Payments, CRM, invoicing, third-party APIs: each connection to your tools is scoped, built and tested. A standalone product costs less than one wired into all your tools.
04Security and accounts
User accounts, permissions, personal or payment data: security is engineering time. The more sensitive the data, the higher the bar, and the budget.
05Load and performance
Ten visitors a day or a thousand simultaneous users is not the same product. Going from “it works” to “it holds under load” is what separates a demo from a product in service.
Estimator
And for your project?
Six answers, one range. It is computed from the ranges published above, not from a hidden price list.
Total cost
The quote is one cost. What runs afterwards is another.
What you actually pay is the build plus everything that runs every month after launch. Ask for these items alongside the quote.
Paid once
The build
- Scoping and screen design
- Development and integrations
- Content, testing, go-live
This is the number on the quote, the one everyone compares, and the one that varies the most.
Paid while it runs
Running costs
- Hosting: about €10 to €30 per month
- Showcase site maintenance: about €100 to €300 per year
- Application maintenance: our benchmark, 15–20% of build cost per year
Security updates, fixes, monitoring, small improvements: application support is quoted according to its coverage.
Five-year example
A €3,000 site over five years
€3,000 + €300 per year × 5 = €4,500
Think over five years. For an application, ask for the support price with the quote and do the same sum: that total is what you should compare.
Who builds it
Agency, freelancer, no‑code or AI: which model for which budget.
The same project does not cost the same depending on who builds it. Each model has its place; none fits everything.
€600 to €1,000 per day
Specialised agency or studio
A team, a method, staged payments and someone still there after launch. The right model as soon as the project carries your revenue.
€400 to €600 per day
Freelancer
France; offshore about €200 to €350 per day
A good freelancer delivers a lot for the price. The risks: availability, dependence on one person, quality that rests entirely on them.
About €10,000
No-code
Bubble
A basic application, fast. Useful to validate an idea, but load limits and per-user pricing catch up with you as soon as it works.
About €20 per month
Generative AI
Lovable
A prototype for the price of a subscription. Perfect to show an idea, not to put real customers or real data on.
Under €20 per month
Do it yourself
Wix, Squarespace
An online editor, and you. Fine for a simple showcase site, and only that. The real cost is your time.
Before the quote
Scope your budget in five questions.
Answer them before asking for a quote: they place you on the range ruler and save everyone a round trip.
- Is it a site (a presence) or an application (a tool)?
- How many simultaneous users?
- Are there transactions or sensitive data?
- Delivery in how many weeks?
- What yearly maintenance budget is planned?
FAQ
Website pricing, explained.
Another question? Write to us: a human reply within one business day.
What is the difference between a website and a web application?
A website presents your business: pages, content, a form. A web application is software in the browser: user accounts, data, business logic. The first informs, the second does the work, and the budgets have nothing in common.
How much does a showcase website cost?
€500 to €5,000 depending on the number of pages, a template or a custom design, whether the content exists, and who builds it (yourself, a freelancer or an agency). At OTTOPILOTE, the website plan starts at €600, delivered in one to two weeks.
How much does a web application or SaaS cost?
€10,000 to €40,000 for an internal application (HR tool, dashboard, intranet). For SaaS, a tightly scoped MVP starts at €12,000 and a full product ranges from €25,000 to €100,000 and up, depending on screens and roles, integrations, security and finish.
How much does an e-commerce site cost?
€3,000 to €15,000 for a custom store with a catalogue and payments. Beyond that, with customer accounts, connected stock and pricing rules, the project becomes a web application and is priced as one.
How much does website maintenance cost?
For a showcase site, about €100 to €300 per year, plus €10 to €30 per month for hosting. For an application, our planning benchmark is 15–20% of build cost per year; monthly support is quoted separately. The first 30 days of fixes are included.
Is no-code really cheaper?
Yes for an MVP, about €10,000 for a basic application. Not at scale: beyond a few hundred users, performance limits and per-user pricing make a move to real code unavoidable, and you pay for the product twice.
Does the estimator give a quote?
No. It places your project within the published range for its type, based on the five drivers described on this page. The free, capped quote arrives within 24 business hours after we read your brief.
Start
One brief, one quote, within 24 h.
Describe your project in a few minutes. We come back with a first read, a ballpark and the first risks, then a free, capped quote.